Srinidhi Meenakshi VU
Reimagining Vivaah.com: Enriching The Matrimonial Experience
Streamlining Connections And Enabling Seamless Arranged Marriages
As we navigate the search for a soulmate, why be burdened by price tags and tangled in the web of complex UX?
Introduction: As the landscape shifts into the realm of digital matchmaking, we chose to anchor our UI/UX case study on a matrimonial site that proudly offers its services free of charge. Embark on our journey as we delve into the revitalization of Vivaah.com, unearthing hidden gems, tackling intricate interface challenges, and cultivating a deep appreciation for the essence of this platform.
Team & Roles: This project was done in collaboration with a fellow student Asha Anand. While maintaining a collective approach throughout the process, my focus predominantly encompassed research, analysis, UX strategy, style guide formulation, ideation, problem-solving, and comprehensive documentation.
Client: This was a two week classroom project for which the clients were our professors. We were mentored by Mr. Abhrojit Boral & Mr. Rajeev Kumar.
